Mickson Dizon
A one-to-one life coach who needed people to book a first conversation. Coaching is hard to picture from the outside, so the site had to make that first call feel small, free and safe.
the homepage, above the fold
Fig. 01The problem
People who feel stuck rarely search for "a coach". They search for a way out of the same loop, and most coaching pages answer with credentials, packages and long bios before they say what the first step is.
Mickson needed one thing from the site: a free discovery call booked by someone who already knew what it would cost, how long it would take and that there was no obligation.
What I built
A single-path site that names the feeling first ("Find Clarity. Build Confidence. Move Forward."), answers "free, 30 minutes, online, no obligation" above the fold, and introduces Mickson in his own words. How it works, the approach and an FAQ that is honest about coaching not being therapy clear the doubts, and every button leads to a short two-field step and an embedded Calendly booking page.
Fig. 02 — Meet your coach
Fig. 03 — Booking page
The results
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